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Department is planning ad campaign in Arabian countries

Department is planning ad campaign in Arabian countries

7 June 2016

Department of Tourism and Resorts has held presentation about tourist potential of the region in Manama and Sharjah. The Head of PR and Advertising Office of the Department, Tamar Mgeladze focused on the tourist opportunities of the region, products and their development during the presentations in Bahrain and United Emirates. Georgian travel agencies and National Administration of Tourism of Georgia were taking part in presentation. They held mutual meetings with Arabian travel agencies and talked about future cooperation. The meetings were attended by representatives of the air company “Air Arabia”. The latter is going to perform flights from Sharjah to Batumi twice a week from July 2.

“The interest of Arab tourist towards Ajara has increased during last period. This is proved by the charter flights from Sharjah to our town. Not only Arabians will arrive in our region via Sharjah but also from the neighbor countries of Arabia too. The goal of our presentation was to inform the Arabian travel agencies about our tourism potential, also to give them possibility to hold the mutual meetings and plan the specific tourism packages together with Arabian colleagues. The PR and Marketing campaigns may be planned in Arabian countries for the diversification of target countries” – stated the Head of PR and Advertising Office of the Department, Tamar Mgeladze.

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