Polish “National Geographic Traveler” wrote another article about Adjara. The article titled “The journey of my life” describes Magellan award-winner, a writer and a journalist Sergius Pinkvart’s trip to Adjara. “Georgians are sure that the Black Sea coast is the most beautiful in the world”, starts his article the journalist and shares his positive impressions about Adjara sights, tourism products, traditions and culture with readers. He also mentions “Ali and Nino”, Argonauts, Gonio Fortress and especially emphasizes Georgian hospitality.
It is the second article about Adjara published in “National Geographic Traveler” this year. The first one was issued in March, where Batumi was named in top ten tourist cities of Europe. Both articles were written with the support of the Adjara Tourism Department. The department publicizes the region’s tourist products in 16 target countries, where thematic articles, reports and programs about Adjara are covered by the top media platforms. Apart from this, popularization of Adjara and attracting tourists to the region is carried out by outdoor and online advertising, TV commercials, press-info tours and participating in the international tourism fairs.