The representatives of the leading Belarusian tourist agencies are getting acquainted with the tourism potential of Adjara, by the invitation of the Adjara Tourism Department. They hold meetings and discuss mutual cooperation issues with Georgian colleagues.
In the framework of info tour, they have already visited Batumi tourist sights, hotel infrastructure and Botanical Garden. Today, they are going to see Keda’s tourist attractions, visit local wine cellar to taste wine and Georgian cuisine.
The Adjara Tourism Department is actively carrying out marketing campaigns in Belorussia. During the year, it organizes info and press tours in the framework of which Belarusian journalists create interesting reports about the region and tourist companies, together with Georgian agencies attract Belarusian tourists to Adjara. In total, during the past two years, by the invitation of the department, more than 1 000 journalists and tourist agents from all target countries visited Adjara.